Minister of Culture, Youth and Sports Volodymyr Borodyansky stated that the number of Ukrainians who watch Russian content after encoding of the satellite should decrease.
“About 4.4 million households in Ukraine watch TV via satellite. In other words, 4.4. million people have access to Russian TV channels. According to recent researches, the number of households, which will watch TV via satellite will reduce up to 1.2 million, in other words, the access to the Russian channels will decrease,” Borodyansky stated. Further, according to the forecast, this number will continue to decrease.
He also added that since the encoding, the number of people who watch Russian TV channels more than 30 minutes increased by 2.3% and noted that it is 'almost within the margin of error.'
According to the minister, there is an issue with T2 coverage in Ukraine. It, according to different estimations, is provided only for 80-85%. It is planned to extend it. This week, the work on ‘definition of the algorithm of increase of broadcast coverage’ should end.
On the night of January 29, four leading media groups of Ukraine – StarLightMedia, 1+1 media, Media Group Ukraine, and Inter media group encoded the signal of their TV channels in the satellite.
The audience, which uses satellite, is forced to pay for watching these TV channels. About 40 Ukrainian TV channels remained in free access.
Earlier, Volodymyr Borodyansky stated that the new TV channel for the temporarily occupied areas of Donbas is to be launched on March 1.